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The Role of a Business Confederation-owned Infomediary in Constructing CSR

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Main publicationProceedings of the 40th Annual Macromarketing Conference : Marketing as Provisioning Technology: Integrating Perspectives on Solutions for Sustainability, Prosperity, and Social Justice
PublisherMacromarketing Society
Publication date2015
Publication statusPublished - 2015
MoE publication typeA4 Article in conference proceedings
EventAnnual Macromarketing Conference - Chicago, United States
Duration: 25.06.201528.06.2015
Conference number: 40

    Research areas

  • 512 Business and Management
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