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The Dynamics Of Corporate Brand Relationships In B2B Service Business

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

LanguageEnglish
Main publication10th Nordic Workshop on Relationship Dynamics-NoRD2018, Karlstad, Sweden, September 19-21, 2018
Publication date2018
Publication statusPublished - 2018
MoE publication typeA4 Article in conference proceedings
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