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Customer-dominant logic: foundations and implications

Research output: Contribution to journalArticleScientificpeer-review

LanguageEnglish
Peer-reviewed scientific journalJournal of Services Marketing
Volume29
Issue number6/7
Pages472-484
ISSN0887-6045
DOIs
Publication statusPublished - 2015
MoE publication typeA1 Journal article - refereed

    Research areas

  • 512 Business and Management
  • Customers and Relations

DOI

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