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Asiakaspotentiaali kartalle

Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

Main publicationAsiakkuusmarkkinoinnin vuosikirja
Number of pages2
Place of publicationHelsinki
PublisherSuomen asiakkuusmarkkinointiliitto
Publication date2019
Publication statusPublished - 2019
MoE publication typeD2 Article in a professional reserarch book (incl. editor's introduction, manuals, guides)

Series information

NameAsiakkuusmarkkinoinnin vuosikirja
PublisherSuomen asiakkuusmarkkinointiliitto
ISSN (Print)1798-6524
ISSN (Electronic) 1798-6532

Bibliographical note

Accepted for publication

    Research areas

  • 512 Business and Management - predictive analytics, Mapping techniques, MOSAIC, SALES
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