Haris - Research Portal

Swedish

Peter Björk

Person

P.O. Box 287

65101 Vaasa

Finland

    Research areas

  • Customers and Relations
  • Marketing Logics and Strategizing
  • Marketing Effectiveness and Profitability

Education information

Doctor of Science (Economics and Business Administration), Business Economics, Svenska handelshögskolan, Finland, 1994

Latest research outputs

  1. Social media use and dimensions of destination value co-destruction - a study of Finnish travelers

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  2. Make room for value no-creation: Beyond value co-creation and co-destruction

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  3. The Effect of Social Media Marketing Implementation on Marketing Practices in SMTEs

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

View all (91) »

Latest activities

  1. Dalarna University (External organisation)

    Activity: MembershipAssessment of candidates for academic posts

  2. Swedish Research Council and Vinnova (External organisation)

    Activity: MembershipMembership in review committee

  3. Norges Forskningsråd (External organisation)

    Activity: MembershipMembership in review committee

View all (77) »

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