Haris - Research Portal

Swedish

Bård Tronvoll

Person

Latest research outputs

  1. A Systems Approach to Understanding the Philosophical Foundation of Marketing Studies

    Research output: Chapter in Book/Report/Conference proceedingChapter

  2. Archetypes of Service Innovation: Implications for Value Cocreation

    Research output: Contribution to journalArticle

  3. Resource integration in value co-creation: Integrative framework from S-D logic and motivation theory

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

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