Haris - Research Portal
Anne Rindell
Person
- Marketing, Helsinki - Associate Professor, Associate Professor
P.O. Box 479
00101 Helsinki
Finland
- 512 Business and Management - Brand management, Image management, , Arts Management, service innovation,
Research areas
Research and teaching information
Title of Docent at Turku School of Economics
Education information
Latest activities
Journal of Retailing and Consumer Services (Journal)
Activity: Publication peer-review and editorial work › Scientific journal
Journal of Brand Management (Journal)
Activity: Publication peer-review and editorial work › Scientific journal
Journal of Brand Management (Journal)
Activity: Publication peer-review and editorial work › Scientific journal
Latest projects
Taiteen markkinointi Eurooppalaisittain - Ideoita Suomeen ja Suomesta Eurooppaan
Project: Externally funded project
Brand-New
Project: Externally funded project
SiSSi - Service innovation Through Strategic Stakeholder Integration
Project: Externally funded project
Latest prizes
Best Working Paper Award
Prize: Prizes and awards
Rectors award: for developing teaching at Hanken
Prize: Prizes and awards
Latest research outputs
Corporate image heritage in B2B
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Corporate brand relationships influence on the initiation of customer relationships in B2B service
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Between outside and inside – Liminality of corporate heritage
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review